SeaDream Yacht Club nomina Kari Tarnowski Vice Presidente Marketing
Tarnowski dirigerà tutte le attività di marketing del SeaDream Yacht Club a livello globale, compresi il digitale, la pubblicità e il posizionamento del marchio, nonché lo sviluppo e l’esecuzione della strategia di marketing globale dell’azienda.
SeaDream Yacht Club Appoints Kari Tarnowski Vice President of Marketing
Boutique luxury cruise line SeaDream Yacht Club has named Kari Tarnowski as Vice President of Marketing.
Miami, Florida – February 8, 2024
Tarnowski will head up all of SeaDream Yacht Club’s marketing efforts globally, including digital, advertising, and brand positioning, as well as the company’s global marketing strategy development and execution.
“We’re thrilled to welcome Kari to the SeaDream Family. Kari’s extensive background and proven track record of success from luxury brands and the cruise industry makes her a perfect fit for our team and the SeaDream brand,” said Andreas Brynestad of SeaDream Yacht Club.
Tarnowski brings more than 30 years of cruise and travel industry experience in marketing, brand, revenue management, sales and reservations.
Over the past two decades, she has held senior marketing roles at companies like Crystal Cruises, Regent Seven Seas Cruises, and Silversea, and was also part of the launch team for Hotels.com in 2002.
“Feels like coming home”
Family owned and operated, SeaDream Yacht Club founded modern yacht cruising in 2001. Today, the boutique luxury cruise line offers distinct yachting adventures in the Caribbean, Europe and Mediterranean on two small, newly upgraded yachts. With a 1:1 crew-to-guest ratio, guests can enjoy unprecedented service, unique all-inclusive culinary experiences and included activities such as watersports directly from the yachts.
“I am truly excited to join a one-of-a-kind company like SeaDream. For me, this feels like coming home. I am returning to my roots in cruising, in a company with huge potential for further growth,” Tarnowski said.
“The joy of cruising, for me, is in yachting. Small ship experiences where the crew know your name and your favorite drink on the first day. Nothing can match the unique experience like that,” Tarnowski said.
Kari is a graduate of Vanderbilt University and resides in south Florida with her two sons. She will start in SeaDream on February 12, and report directly to Andreas Brynestad.
More New faces
The appointment of Walter Littlejohn is the latest in a series of new senior and key appointments in SeaDream Yacht Club.
Recent additions include Bob Becker as Vice President Guest Development, Mark Schmitt, Sales Director UK and Ireland, as well as Rune Thomas Ege, Senior Vice President of Communications.
“Welcoming Kari to SeaDream Yacht Club is a testament to our dedication to assembling a team of industry experts who share a collective commitment to elevating the standards of luxury cruising. Kari joins us in a time of growth, and her extensive experience perfectly aligns with our vision,” said Brynestad.
About SeaDream Yacht Club
Family-owned and -operated, SeaDream Yacht Club has set the industry standard for boutique yachting experiences.
With its twin casually elegant mega-yachts, SeaDream I and SeaDream II, accommodating a maximum of only 56 couples and manned by 95 exemplary crew members, the company offers seven- to 15-day voyages to exclusive harbors and secluded ports around the world.
SeaDream Yacht Club’s commitment to “It’s Yachting, Not Cruising” is reflected in the small size of its vessels, distinctive luxurious onboard lifestyle, highly anticipatory service, and all-inclusive offerings that encompass special services, activities, watersports equipment, gourmet cuisine, premium wine and beverages, and gratuities.
SeaDream Yacht Club also supplement guests’ holistic wellness lifestyles, and feature the first and largest plant-based food menu at sea and the only Thai-certified spa at sea, the SeaDream Spa.